Monday, January 29

Yi-Tan Tech Conference Call: Social Search

How we are helping one another to find content on the 'net. How are helping others finding the "good stuff'? google is loading the database with content and scholarly content.

Jerry includes in thoughts: outfoxed.com now called lejit.com (social searching), digg.com, diggswarm.com, me.dium (Firefox plugin), chacha.com (conventional search and/or assisted by someone), del.icio.us (echoditto.com shares all things they are looking at), can hide important information in plain site using a specific string in del.icio.us - allows for people to find the content on your specific tag. google Reader Sharing - reblogging content. Imaging 1600 feeds into the reader - then needs someone to filter. google Reader allows for share and has a shareable URL "exhaust feed" of the content in a rapid process.

Peter/Trudy: we do not use social search. Know about it - not able to make it work in a focused fashion. At present, do not know how. Use trusted email lists, but have not found how social search works for the things needed.

Things that look like social search: emails forwarded to you by friends - this is social search.
Al Chang's google summary - Al looks at a lot of stuff.

Rocky - discovered google Reader Share - for the teams. No mechanism to consume reader feeds. Have to go to yet another URL to consume it for my team. Would like a highlighter of important info.

Jerry - Firefox plugins could be modified to highlight the feeds.

Jim Benson - PageFlake - an aggregator of content and feeds - provides a richer view of social news. Sets up a widget to read the feed with specific tags

Beth - community tagging project - uses nptech and writes a summary and created a metafeed into categories. How do you create community filtering occur? Now using Pligg - kid of a digg platform.

Jerry: What are the after effects of using this? Beth - cross-blog conversations started. Other efforts - who's tagging, starting a folksonomy.

Jerry: run to dabbleDB which shows you how to pull data out of digg and del.icio.us and analyze it.

Pip - what works, what doesn't work - based on reputation of the people within the network - informalness. Hiring people that are conscientious - right brain filter. Jerry: these people are sort of anal, obsessive/compusive - but these skills are important to filter feeds and then need to connect to the meet, not the torrent.

Rocky - Current workflow is STILL based on trust. We build protected data streams from people we know and trust. To move to something that scales, requires we move to people we trust but do not know. Can not optimize a standard.

Jerry: collection of work over time - if we start to see content that is relevant and appropriate - and do it well over a long period of time, we develop trust over time. Bringing up the issues of weak-ties over strong-ties. Eric Biddle has a news feed that he has published a news feed over the course of the last eight years, and built up a weak ties.

Wikipedia founder creating Citizen Media through wikia, Campaign Wikia and Wikiseek - a community google play.

Breaks the whole Web 2.0 model? Pip - not that I like the content, rather that I feel that there is a level of transparency. Why is there something wrong with building a closed system? Web 2.0 is not about everything being open - which is limiting freedoms as well.

Boundary of open versus closed. Very strange for corporates at this time. When you start locking down portions of the content (like sections of Wikipedia), you can potentially impact the social norm of the commons. Whenever the Dean campaign sent out the coordinators to locations, energy dies out because of the paid staff. Nurturing the commons is a major issue.

Jerry: how explicit do we make the trust metrics - like reputation systems. These systems seem to ruin social norms rather than help them.

Mark - reputonics: filtering out who you know versus what you know. AggregateKnowledge - great to see the what. a) who is saying it and b) what they are saying.

Tags: social search, relationships, trusted bonds, google reader sharing

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